About Us
At Insider Inbox, we are revolutionizing the way athletic programs engage with their most dedicated supporters. Born from a passion for innovation and a deep understanding of the sports industry, we aim to bridge the gap between athletic programs and their top supporters through personalized, insider communication.
Our Story
Our journey began in 2016 under our parent company, Stacked Sports, founded by Ben Graves and Teddy Douglass. Together, they set out to innovate within the sports technology space. Their initial breakthrough was RecruitSuite, a mobile-first application that enabled coaches to build authentic relationships with recruits, their families, and high school coaches—all while saving significant time. RecruitSuite quickly became a trusted tool for over 70 of the top football programs in the country.
In October 2022, we reached a pivotal milestone when RecruitSuite was acquired by Teamworks, the global leader in sports technology. This acquisition allowed Stacked Sports to pivot and focus on a new challenge: enhancing how athletic departments engage with their top supporters.
Building on our experience and insights, Stacked Sports developed Insider Inbox—a platform designed to revolutionize supporter engagement by providing athletic programs with the tools, technical resources, and training needed to deliver exclusive, personalized content to their top supporters.
Our Purpose
We exist to help athletic programs strengthen connections with their most crucial supporters through meaningful, personalized engagement. By doing so, we aim to ensure athletic programs’ financial sustainability and success in an evolving landscape.
Our Mission
To empower athletic departments to deepen relationships with their top supporters and provide them with the technical resources and training to do so.
The Challenge We Address
The landscape of college athletics is rapidly evolving, bringing new financial pressures and the need for sustainable support. Athletic departments rely heavily on their top supporters yet often struggle to engage them effectively due to fatigue from constant requests and a lack of meaningful interaction. This dynamic threatens the sustainability of athletic programs, especially non-revenue and Olympic sports.
Our Solution: Insider Inbox
Insider Inbox is designed to meet these challenges head-on by offering a centralized platform for delivering exclusive content and updates to top supporters. In just two minutes per week, coaches and athletic directors can share behind-the-scenes insights, updates, and personalized messages that keep supporters connected and invested.
By focusing on meaningful communication and providing the necessary technical resources and training, we help athletic programs strengthen relationships with key supporters, ensuring continued engagement and support.
